Gruffalo™ Backpack

4.8

Rated 4.8 out of 5 stars

5 Reviews

Little Gruffalo fans will go wild for this adventure-ready backpack, complete with fun 3D padded horns and ears and an adorable embroidered Gruffalo face.

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$28.00 USD

In stock

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Complete The Look

Gruffalo™ Bubble Bath

Dermatologically and ophthalmologist tested for a kind-to-skin and tear-free bath time.

400ml

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Gruffalo™ Outdoor Adventure Socks

Introducing the delightful Gruffalo socks - the perfect addition to any wardrobe! These socks come in a lovely Khaki and brown colourway, with a playful Gruffalo print on the front, in a contrasting fluffy yarn material.

0-6 Months

Little Gruffalo fans will go wild for this adventure-ready backpack, complete with fun 3D padded horns and ears and an adorable embroidered Gruffalo face. It's perfect for school, daycare, or days out exploring the deep dark wood.

Designed with little ones in mind, the padded shoulder straps and soft back panel keep things comfy, while the adjustable straps and top webbing handle make it easy for kids and parents to grab and go. A bold contrast mustard zip adds a playful pop of color, and the internal name label helps make sure it always finds its way home.

3D padded horns and ears with embroidered Gruffalo face
Functional front zip pocket for small essentials
Padded shoulder straps and soft back panel for comfort
Adjustable straps with contrast buckles and top carry handle
Internal name label for easy identification

Fabric: 75% cotton / 20% polyester / 5% elastane. Pre-washed for minimal shrinkage, maintains stretch after 30+ washes.

Care: Machine wash at 30°C. Tumble dry low.

True to size with a comfortable stretch. Designed with extra room in the seat to fit over nappies. Soft elastic waistband for easy on and off.

Between sizes? Size down for a snug fit, size up for longer wear. Cloth nappy users - we recommend sizing up.

Model is wearing size 6-12 Months.

View our full Size Guide →

Free shipping on orders over $50. We aim to dispatch all orders within 1-2 business days.

If you're not completely happy with your purchase, you can return it within 30 days for a full refund. Please see our returns page for full details.

BSCI Member

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About The Gruffalo™

The Blade & Rose Gruffalo Outdoor Adventure collection brings the magic of Julia Donaldson and Axel Scheffler's classic story to life with a vibrant, playful lineup of premium children's clothing. Featuring an earthly color palette of cream, green, orange, and yellow, this collection includes everything from their signature knitted leggings and graphic tops to cozy hoodies, sweet dresses, booties, and even character-themed rucksacks.

Designed for active little ones, the pieces prominently showcase beloved characters like the Gruffalo and the clever little Mouse, making them perfect for everyday wear and backyard exploring.

True to the brand's reputation, each piece in this collection is crafted from incredibly soft, skin-friendly cotton blends designed to withstand the rough-and-tumble nature of childhood. To keep parents happy, the durable garments carry proud ethical credentials—including OEKO-TEX certification—ensuring they are free from harmful substances while staying comfortable all day long. Available in sizes ranging from newborns up to older junior kids, this charming collection beautifully balances whimsical storybook nostalgia with practical, high-quality design.

Product FAQs

All of our collections are proudly designed with love at our headquarters in the UK. We partner with ethical, strictly vetted factories overseas to manufacture our clothing. We are deeply committed to quality and safety; our production processes ensure that our signature leggings & socks are OEKO-TEX Standard 100 certified, meaning they are guaranteed free from harmful chemicals and safe for delicate skin.

Yes, we ship our colorful collections to little adventurers all over the world!

US Orders: We offer fast domestic shipping across the USA, with Free Standard Shipping on all orders over $50.

International Orders: Shipping rates and delivery times vary by destination and are calculated automatically at checkout. For specific rates to your country, please visit our dedicated Delivery Information page.

We want you and your little one to completely love your Blade & Rose pieces. If something isn't quite right, you can return unworn, unwashed items with their original tags attached within 30 days of purchase for a full refund or exchange. For safety and hygiene reasons, items like socks and tights must be unopened in their original packaging. Ready to start a return? Simply visit our online Return Portal to get started.

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Gruffalo™ Outdoor Adventure Leggings

Little Gruffalo fans will love wearing these playful leggings on every adventure.

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Gruffalo™ Outdoor Adventure Top

A mustard long sleeve top featuring a fluffy friendly Gruffalo face with his woodland friends print on the front — perfect for little ones who love storytime and outdoor adventures.

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Gruffalo™ Outdoor Adventure Hoodie

Little Gruffalo fans will love pulling on this cozy hoodie before heading out on their next big adventure.

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Gruffalo™ Outdoor Adventure Socks

Introducing the delightful Gruffalo socks - the perfect addition to any wardrobe! These socks come in a lovely Khaki and brown colourway, with a playful Gruffalo print on the front, in a contrasting fluffy yarn material.

18 reviews

Gruffalo™ Outdoor Adventure Booties

These adorable Gruffalo booties are sure to bring a smile every time you slip them on your little one's feet.

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Gruffalo™ Ready To Play Shorts

These fun green and orange striped knitted shorts are perfect for little Gruffalo fans ready to take on the day.

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Gruffalo™ Ready To Play Tee

A vibrant orange tee featuring the iconic Gruffalo character alongside all his friends from the beloved story.

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Gruffalo™ Ready To Play Summer Hat

Keep little ones shaded and smiling with this adorable Gruffalo summer hat, perfect for sunny adventures in the park, at the beach, or anywhere the wild things play.

The Blade & Rose Story

Founded by mum-of-two Amanda in 2012, Blade & Rose started with a simple idea: children’s clothing should be fun, bold, and built to last. What began at a kitchen table has grown into a beloved brand, known for our iconic leggings and character collaborations.